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Goolf

A Game-Changing Brand Identity

Goolf is an app for like-minded players to find, meet and golf with each other.

Their brief was simple – change the game. They wanted our creative agency to shake up a traditionally stuffy space and make something fresh for a new generation. After a few rounds on the course to immerse everyone – we got started.

Our strategic branding team pulled inspiration from witty streetwear brands and modern community hubs to craft a strategy, then verbal and visual identity, that would make a splash and cut through.